We love collaborative partnerships that allow us to stretch our skills, and the team at Mount Gay gave us many opportunities to prove this. For this historic brand, we were tasked with finding new ways to capture the feel of Barbados and the rum that was born on the island, all while this legendary brand evolved to a new visual identity.

The defining
rum spirit
since 1703

Our work has taken us on a tropical journey through print advertising, on-premise sampling, off-premise display, global bottle neckers and many beautiful print pieces, including a beautifully bound sales booklet. These artful pieces show the unmatched flexibility and expertise of Mount Gay.